#Glitch Campaign


What is the #Glitch campaign?


#Glitch is a campaign in support of World Mental Health Day 2016 (October 10) and is fronted by UK Number One artist and new SANE Ambassador, James Arthur.

We're encouraging anyone touched by mental illness to add a filter to their profile pictures as an act of solidarity. The filter imitates ‘glitch art’ by adding faults and interruptions to your profile photo. This shows how disorientating and alienating mental illness can be.

We need to get more people talking about mental illness online, to break down the stigma that stops so many people seeking or offering support.


How can I get involved?

The ‘Glitch’ campaign is all about showing your support for anyone suffering from mental illness - all you have to do is apply a ‘Glitch’ filter to your profile photo on Facebook and Twitter.

Taking part couldn’t be easier. Supporters are invited to #Glitch by clicking on this link below and posting up a message on social media encouraging their friends and family to get involved too.

The imagery and film have been designed so you can share and push the message as far as possible across social networks, and influence those outside of the current mental health community. Together we can beat stigma and improve the lives of those coping with mental illness.


How can I support SANE?

SANE provides hope and personal support to people affected by mental illness, 365 days per year. We're there out of hours, making sure there's somebody there when people need it most. However, we receive no government grants or funding.

To help us provide this much needed support, text SANE2 to 70500 to give £5 and ensure someone in crisis gets the help they need. Every penny brings us closer to a future free from stigma.