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Black Dog Campaign

Want to Help?

There are many ways that you can get involved and show your support for SANE's Black Dog campaign.


Make a donation

Set up a monthly donation of £5 to support our work with people struggling to cope with mental illness. Play your part in securing a future where everyone has access to compassionate care.

A single donation can change a life. It ensures immediate assistance for people in crisis, distress or feeling on the edge of a breakdown. A donation of £25 means we can give one hour of emotional support and practical help to someone in crisis.

As part of our campaign we hope to put at least 40 Black Dogs into the public arena. Each £5,000 enables us to put one more Black Dog on display. Your donation however big or small will help us to reach this goal. Click here to donate today.

Photograph credited to Richard Walker at Image North


Create a Black Dog event

You can organise a Black Dog fundraising event at work, at school or in your neighbourhood. Organise a Black Dog bake with friends, a 'bring a dish' lunch at work, or maybe a Black Dog golf day - the choice is yours! We have a large range of materials available to help boost the visibility and profile of your event. Our fundraising team is on hand to answer any questions you may have and support your efforts.

So what are you waiting for? Organise a Black Dog event today and support our campaign.


Join the SANE Community

At the heart of our website is the SANE Community – people of all ages and backgrounds connected by the shared understanding that mental health matters. Please show your support for SANE's Black Dog campaign and mental health by registering today and encouraging your friends to sign up as well. Register now


Social_media_iconsFollow charitySANE on Facebook and Twitter

You can help to raise awareness of the Black Dog campaign and mental health in general by following us on Twitter and via our pages on Facebook and You Tube. Please share your ‘likes’ with everyone you know – it really helps to change attitudes and reduce stigma. You can follow our Virtual Dog on Twitter.

You can also spread the message of the Black Dog with all of your friends and family online with a Twibbon.


Keep a Black Dog diary

Please share your experience of depression and mental illness, and help to create a better understanding of mental health for everyone. Your diary doesn't just have to be about words, you can share artwork, photos, videos - the possibilities are endless!

Click here to read what other supporters have sent in.

You can also write about your experiences of sharing your feelings online in our Virtual Dog Experiences page.