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About SANE

Privacy Policy 

This policy applies to those using SANE services, joining the SANE Community and/or donating to SANE, or communicating with the SANE Media Team for campaigning and awareness raising purposes or contributing to SANE’s social media spaces (i.e Facebook, Twitter). This policy also applies to anybody who may provide SANE with personal information.  Personal information is considered to be anything that enables us to identify you in some way and may include but is not limited to your name, email address, telephone number and address. 

We are legally bound by the Data Protection Act 1998 to ensure that such information is only used for the purpose for which it was requested and also to ensure that the data is held securely.

At SANE we take seriously our legal and ethical responsibility:

  • To protect all SANE service users from the misuse of personal and sensitive personal information that is held about them by SANE
  • To ensure that no personal information is disclosed to external organisations or external individuals unless -
    • There is a specific legal obligation to do so, or
    • There is an ethical and professional responsibility to do so in the best interests of the individual concerned and/or to prevent harm to others


Disclosing information to external organisations:

Information disclosed by individuals using any of SANE‘s services is considered confidential to the organisation.  Information that could identify a particular individual will not be given to anyone else without the consent of that individual, subject to legal/professional/ethical obligations to report crime and protect the health and safety of the individual and/or others.

For example, SANE has a legal, professional and ethical responsibility to break confidentiality and communicate our concerns to relevant external agencies if the person using our services or contributing to our website/social media spaces disclosed:

o   Intention to cause harm to others

o   Sexual relations with young people under the age of 16

o   Abuse of a vulnerable adult

o   Issues causing us to have serious concerns about the welfare of a young person aged 18 or under


What information we keep about you and how we use this information:

This differs depending on the reason for you providing us information about you:

For those donating to SANE or fundraising for SANE:

If you donate to SANE, we may collect and process personal information about you. This information could include your financial details, name, email address, postal address, telephone or mobile number or date of birth.   This information is held on a secure server.  We are required by the Data Protection Act 1998 to ensure that any personal information you supply to us is only used for the purpose for which you provided it. When we request your personal information, if we tell you we will use it for a specific purpose, then we will only use it for that purpose.

For SANE Services:

We keep records of those using SANE Services.  If we offer regular support to an individual we keep records to inform the support we offer and to ensure we can offer the individual the most helpful service possible from us.  The information we keep usually contains first name, general location, contact number, mental health condition and what has been shared about the impact this has on their lives.  We also record details of the support we have offered.  We keep all records for 6 years following your last contact with us, after which point they are destroyed.   SANE uses confidential electronic databases to store the records we hold and we use anonymised data from this database for research purposes, to inform future service development and to promote SANE as a charity.


Right of subject access

You have the right under the Data Protection Act 1998 to ask for a copy of the information we hold about you where you have communicated directly with the organisation through our website or by use of letter, or through our helpline.  If you wish to make a subject access request we will ask you to:

Put the request in writing for the attention of the Director of Services at SANE, St. Mark’s Studios, 14 Chillingworth Road, London N7 8QJ with a fee of £10 enclosed.


Use of Cookies

What are Cookies and Why do Websites Use Them?

Cookies are pieces of information that are used to improve services for you through, for example:

  • enabling a service to recognise your device so you don't have to give the same information several times during one task
  • recognising that you may already have given a username and password so you don't need to do it for every web page requested
  • measuring how many people are using services, so they can be made easier to use and there's enough capacity to ensure they are fast
  • analysing data to help us understand how you use our services so we can improve them

Cookies cannot be used to identify you personally on the SANE website. 

The SANE Support Forum uses software called PhpBB. When a person in the SANE Community uses the Support Forum the programme sets two cookies which are for login and authentication purposes only, plus a third "session ID" cookie which contains a session identifier, so the cookie itself doesn't contain personal information.

The SANE website only sets a PHP session ID cookie, and that session is only used to store login/authentication data and some details temporarily when a service user performs a search of the site.

We also use Google Analytics software to help us improve the useabilty of the website. The type of information gathered relates solely to the amount of time spent on the website and which pages were visited. No personal information is held. Click here for more information on the cookies used by Google Analytics.

Additionally, the "share via Twitter/Facebook/etc." buttons around the site are provided by a third party called These buttons set and use cookies which are used only to determine if you are a registered user of, and to determine whether you are an administrator or a developer of this website.

Each person that uses the SANE website gives their agreement and consent for SANE to use the cookies mentioned above so that SANE can deliver free and effective emotional support and supporter services.

If you have any questions regarding the Privacy Policy please contact or call 0203 805 1790.

How to opt out of cookies

Our website works better with cookies enabled. Our cookies don't give us or anyone else access to your personal data. We advise you to keep cookies enabled. However, you can choose to reject cookies.

You can use your browser to delete and reject cookies. There are instructions on how to delete cookies and how to control cookies on the 'About Cookies' website.